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Meet Monica Rawles

AboutMonica Rawles

Associate Broker, CLHMS, Luxury CRS, GRI, e-PRO, SRES

I have been a Realtor® for over a decade now, but I became a pro at moving when I was a young girl. I moved cross-country numerous times, landing in Hawaii, California, Maine, Illinois, South Carolina, Honduras and Virginia, all between the ages of 5 and 16. I learned early on to focus on what’s important: our family and our home and not on the daunting task of the actual move. I always loved finding the right home.

As a Realtor® today, I bring that focus to the home buying and selling process, aiming to take the stress out and to exceed my clients’ expectations and goals. This is my pledge to each and every family and individual with whom I work.

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      Monica RawlesQuestion & Answer

      What is your favorite thing about Richmond?
      I love that Richmond is a cool, hip city while being steeped in history. As I drive down the cobblestone streets in Shockoe Slip I think of life here 200 years ago. Richmond always lands on the “Best Of” lists for restaurants. The museums, including VMFA, Historical Society, Museum of the Confederacy, Childrens Museum and Science Museum offer something for everyone. Theatres beckon with Broadway shows, world class ballet and cool newer plays.
      What initially drew you to real estate?
      I love being able to problem solve to help buyers and sellers move on to their next chapter. I watched and listened to a good friend of mine from California talk with her clients while we were vacationing together. It was evident that she loved what she did, and that she was such a help to her clients. I came home from that trip and immediately started the coursework necessary to become a REALTOR.
      How does your background bring a unique perspective to your work?
      I have raised four adult children and before having children, I was a teacher and also a business owner. Each of these chapters in my life have helped me to become a vibrant REALTOR. Organizational skills are paramount. Creativity and willingness to try new ideas are also important.
      Why is relationship building so key to your success?
      No one buys or sells houses because they saw an ad on a billboard. My goal is to WOW each client and then ask them to refer me to their friends and business associates.
      What is your mission statement?
      To Exceed Expectations With Each and Every Client...
      How do you give back to the community?
      While raising my kids, I served on several local boards including The Richmond Ballet, Theatre IV (currently called VA Rep), and the Science Museum. I also served in several capacities at the school my children attended. I was middle school coordinator, Chair of the Village Green Fair, and Annual Fund Chair as well as a room parent. At Richmond Association of Realtors, I served on the Legislative Committee and chaired the committee. I also served on the RPAC board and am currently the chair. I head up a small group of area Realtors who follow the Buffini system of running a referral-based business. I am involved in teaching a Buffini class to some agents in my company. I was just elected to the RAR Board of Directors. Giving back to my profession is paramount to me.

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      ClientTestimonials

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      Monica Rawles and Cassie Wagner gave me outstanding service in the sale of my Richmond home. Customer service at its best and attention to every detail.
      I was impressed by her professionalism and willingness to go the extra mile. Last fall my husband and I decided to sell our house. We heard from friends and family members about what a bad time it was to put a house on the market. I had been visiting nearby neighborhoods where we were considering buying, and I had seen houses sitting for three to four months before selling or being taken off the market. My mother’s house had been on the market for five months with no lookers. So imagine how excited I was when our house sold in just three and a half WEEKS! We have Monica to thank for that. She is an incredibly hard working Realtor. In the first week that we were “staged” and ready to be seen, she scheduled a caravan and an open house. She was in contact with me about every other day with ideas and innovative ways to get the word out about my house. I was impressed by her professionalism and willingness to “go the extra mile” for my family. Then after the contract was signed, she was right there with us through every step of the negotiations and even up to the closing on our new house. Sure, the fall of 2007 wasn’t the best market for selling a house, but Monica got the job done.
      Extremely professional, efficient and willing to go above and beyond to help meet our needs. I wanted to take a minute to let you know how much Laurin and I appreciated your referral to Monica Rawles for our real estate needs. She was attentive and informative throughout the entire process. We are now very happy and settling into our new home. I feel as if this could have been a difficult transition for us if we had not had the guidance from someone as professional and knowledgeable as Monica. I have always believed that you should surround yourself with good people and sincerely believe that your involvement for real estate needs with Monica is a positive reflection on your organization. We were not only impressed with the service we received from Monica, but the referrals she offered to us for mortgage lending and title agencies were equally as impressive. Each person we dealt with through this process was extremely professional, efficient and willing to go above and beyond to help meet our needs. We would definitely recommend Monica to any friends or business associates.
      We will be recommending her expertise to our friends. My fiancée and I recently had the good fortune to invest in our first home. The process was seamless. We worked with Monica Rawles and she was wonderful! We felt very comfortable with her guidance and felt she represented us well. We are only two years out of law school, and we are both burdened by substantial student loans. As a result, we were keenly interested in buying a house where we could comfortably pay the mortgage and focus on paying off these loans. One of our big concerns in looking at a new home was that we would be pressured to buy something bigger than we wanted. Monica excelled at listening to us, and helped us find a home that matched our current needs. I think “listening” is important to note, because we have friends who have felt pressured to buy more house than they felt comfortable buying. Because of our experience with Monica, we will be recommending her expertise to our friends as they look for houses in Richmond. Our experience was seamless. Monica ably led us through the various steps in the process and we closed without any mishaps or delays. We love our new home!
      She helped our transition run smoother My wife and I recently purchased a home in Glen Allen, VA with the help of Monica Rawles. We were living out of the state when we started looking in earnest for a place to live in Richmond. Monica was referred to us and she was wonderful. Let me explain why. First, she asked us what we were looking for and then listened to what we had to say. She sent listings to us via the internet so we could explore the market without being on site. When we did meet and ride with her, she was patient and gave us some good advice. One thing that stands out was her recommendation to knock on a neighbor’s door to ask questions about the neighborhood. Another thing I liked was her follow up. She communicated with us before and after we purchased our home. This meant a lot to us because we didn’t know anything about how to get service providers for trash or home maintenance. She helped our transition run smoother. Three years later we used Monica to sell our house and “upsize”. She got four contracts on the first day that our house was on the market. We would definitely recommend Monica to someone looking for a house.
      She continues to remind us that our investment was a wise decision. Monica Rawles came highly recommended to my family as a Realtor who not only is knowledgeable in all areas of real estate but approaches her business with competence and always looks after the best interest of her clients. She told us that her goal was to exceed our expectations and that hopefully we would refer friends and colleagues to her. We began thinking about selling our house about five months before we put it on the market. We lived in the city and our family was growing. We contacted Monica at first to conduct research on our area and our house and to give us a comparative market analysis. She went above and beyond before we even signed our listing agreement, understanding our situation of being first time home sellers and the nerves involved in taking our lives to the next step. With her guidance and patience, we listed our home which sold within the first week. We then put the same trust into Monica’s professionalism in finding our dream home. She held our hands as we explored different neighborhoods of Richmond. Her vast knowledge of all the surrounding areas was impressive and helped to expand our thinking. As a result, we found our current home and stayed within our budget. Our transactions were smooth and easy. Long after we settled into our home, we continue our relationship with Monica as she continues to remind us that our investment was a wise decision. We are eternally grateful for her encouragement and knowledge as our ever expanding family is now living in our dream home.
      Outstanding Agent Monica was very knowledgeable about the market, current real estate news and she knew what we were looking for. Monica is well connected in the community, and she knew exactly who to reach for the information we needed. Monica definately knows the different areas of Richmond, and she was able to help us fine tune our housing search since we are not from this area. Monica's attention to detail was very important to us. As in our housing search, she led us through all the steps in the purchase of the house and all the steps in the completion. We had a lot going on (my mom passed away), but we knew Monica was taking care of all the details, which was a big relief for both of us. Monica was always very positive and optimistic. Trying to buy in a sellers market is not easy especially in an unfamiliar area, and Monica's optimism made the whole process very pleasant and hopeful. Also, once we found the house we wanted, Monica's tenacity to make it happen made it possible to get our house. Also, she made it possible for us to have a home inspector for a showing on a busy weekend. Monica is an outstanding real estate agent! We were so lucky to be able to have her help on our house journey.
      Monica was so wonderful! She helped us purchase our first home and was so kind, patient, and knowledgeable throughout the entire process. She always had time to answer our many (many, many) first-time home buying questions. She always went the extra mile for us to make sure we felt comfortable with each and every step in the buying process. We felt like we could trust her and truly have nothing but great things to say about our experience with her. We are so grateful to Monica and would recommend her to anyone looking to buy a new home!
      Monica is a Hard Worker Monica has worked with my daughter on several occasions and everything went smoothly. Monica continues to keep in touch with my daughter. Monica is a hard worker and a pleasure to know.
      Indispensable Service Monica was a dream to work with! Monica helped us sell and buy a house this year and I cannot thank her enough. On the selling side Monica helped us get the house staged and ready, and also guided us to the exact right price point where we had multiple offers and received over asking price. In the buying process, Monica was also indispensable. She was extremely patient as we searched for the right house through multiple neighborhoods. She kept our family in mind as we proceeded, and guided us in making a strong offer on the ONE! We would not have been competitive in the multiple-contract buying process without Monica. I would not attempt real estate without Monica on our team—we are so appreciative of her warmth, expertise and support!

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